Welcome to the J&B Hive

A catalyst for creative entrepreneurs

An accelerator

For businesses working across culture & socialising

A creative hub

for all to connect collaborate & celebrate


Join the #RareHustle.

The J&B Hive is a catalyst for creative entrepreneurs in Braamfontein, Johannesburg. Consisting of a Creative Hub and Accelerator Programme, it is the perfect place for game-changers to connect, collaborate and celebrate.

We cater to their business support needs with a range of workshops, masterclasses and access to business specialists. We also offer infrastructure that includes a co-working space, event venue and audiovisual equipment.

Tbo Touch

Touch HD

To everybody out there who’s innovative, who’s doing wonderful things, who’s doing amazing: I see you! I want to talk to the good people at the J&B Hive. And if you are familiar with the movement, it’s very progressive ladies and gentlemen. I’m a big fan of this amazing energy that you’re bringing to the city!

Itumeleng Montso

J&B Hive Member

The program allows for creative expression in business possible and enables creative collaborations to happen. Most programmes are not focused on arts/creative based entrepreneurs, which makes it a niche in the South African landscape.

Gugu Kheswa

J&B Hive member

Before we can improve, our businesses must be allowed to become players in their respective industries

Lebohang Likhojane

J&B Hive member

‘conscious consumerism’ is aware of the social and environmental impacts of the products we consume. The public’s growing interest in the production processes behind their buying habits; is one of the reasons ventures such as SmartSentials exist

Our Mantras .


In order for someone to achieve growth with their business they need to collaborate with those around them, not compete. 

The more you give, the more you’ll get back. Treat people with trust and respect and you’ll travel further together.


You’ll never know everything, so learn as much as you can from the network and other sources around you. 

And share your knowledge too, others will benefit from it. What you take for granted may be key to unlocking someone else’s success, and vice versa.


Keep challenging convention through innovation that allows your ideas and business to be seen.

Use different avenues to make sure that your business reaches its intended consumer.


In the spirit of collaboration, forward movement comes in constantly being curious and looking for different ways to grow. 

Remaining inquisitive will open many doors for you.


Make sure you understand the building blocks of business to ensure the sustainability of your entity. 

In order for your business to grow it needs to be a profitable venture, so keep the sustainability of your business in mind when making key business decisions.


The world is becoming digital at a very fast pace, You need to be very social to keep up with what is happening around you, the same way your consumers need you to be social for them to find you easily.

So, get your social links in order and let’s tell the world that you’re part of the J&B Hive community.

Where we have been featured .